Vantage | Universities AI visibility ranking, UK

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Universities

University of Manchester leads the UK ranking for universities, scoring 11.0% on the AI visibility index in the scan of 26 Oct 2026.

AI visibility is the share of AI answers that mention a brand. Compare brand rankings and weekly changes across ChatGPT, Google AI Overviews and Google AI Mode.

ChatGPT

Google AI Overviews

Companies ranked by visibility. Change is in percentage points against the previous published scan.
		By engine			Last 1 scans
1new	University of Manchestermanchester.ac.uk	12.8%ChatGPT 11.2%Google AI Overviews 9.0%Google AI Mode	11.0%, 54 of 491 eligible answers	No change shown: First published reading, so there is nothing to compare against yet.	Building history
2new	University of Bristolbristol.ac.uk	15.6%ChatGPT 6.7%Google AI Overviews 6.2%Google AI Mode	9.8%, 48 of 491 eligible answers	No change shown: First published reading, so there is nothing to compare against yet.	Building history
3new	University of Cambridgecam.ac.uk	7.3%ChatGPT 12.7%Google AI Overviews 9.6%Google AI Mode	9.6%, 47 of 491 eligible answers	No change shown: First published reading, so there is nothing to compare against yet.	Building history
3new	University of Oxfordox.ac.uk	10.6%ChatGPT 10.4%Google AI Overviews 7.9%Google AI Mode	9.6%, 47 of 491 eligible answers	No change shown: First published reading, so there is nothing to compare against yet.	Building history
5new	University College Londonucl.ac.uk	14.5%ChatGPT 9.0%Google AI Overviews 4.5%Google AI Mode	9.4%, 46 of 491 eligible answers	No change shown: First published reading, so there is nothing to compare against yet.	Building history
6new	University of Edinburghed.ac.uk	10.1%ChatGPT 6.7%Google AI Overviews 7.3%Google AI Mode	8.1%, 40 of 491 eligible answers	No change shown: First published reading, so there is nothing to compare against yet.	Building history
7new	University of Leedsleeds.ac.uk	12.8%ChatGPT 3.0%Google AI Overviews 4.5%Google AI Mode	7.1%, 35 of 491 eligible answers	No change shown: First published reading, so there is nothing to compare against yet.	Building history
8new	University of Yorkyork.ac.uk	12.3%ChatGPT 3.7%Google AI Overviews 2.2%Google AI Mode	6.3%, 31 of 491 eligible answers	No change shown: First published reading, so there is nothing to compare against yet.	Building history
9new	Imperial College Londonimperial.ac.uk	5.0%ChatGPT 6.7%Google AI Overviews 6.2%Google AI Mode	5.9%, 29 of 491 eligible answers	No change shown: First published reading, so there is nothing to compare against yet.	Building history
10new	University of Bathbath.ac.uk	5.0%ChatGPT 7.5%Google AI Overviews 5.1%Google AI Mode	5.7%, 28 of 491 eligible answers	No change shown: First published reading, so there is nothing to compare against yet.	Building history
11new	University of Exeterexeter.ac.uk	5.6%ChatGPT 6.0%Google AI Overviews 3.9%Google AI Mode	5.1%, 25 of 491 eligible answers	No change shown: First published reading, so there is nothing to compare against yet.	Building history
12new	University of Warwickwarwick.ac.uk	6.1%ChatGPT 3.7%Google AI Overviews 4.5%Google AI Mode	4.9%, 24 of 491 eligible answers	No change shown: First published reading, so there is nothing to compare against yet.	Building history
13new	University of Birminghambirmingham.ac.uk	7.8%ChatGPT 3.7%Google AI Overviews 2.2%Google AI Mode	4.7%, 23 of 491 eligible answers	No change shown: First published reading, so there is nothing to compare against yet.	Building history
14new	University of Sheffieldsheffield.ac.uk	6.7%ChatGPT 2.2%Google AI Overviews 3.9%Google AI Mode	4.5%, 22 of 491 eligible answers	No change shown: First published reading, so there is nothing to compare against yet.	Building history
14new	The Open Universityopen.ac.uk	5.0%ChatGPT 4.5%Google AI Overviews 3.9%Google AI Mode	4.5%, 22 of 491 eligible answers	No change shown: First published reading, so there is nothing to compare against yet.	Building history
16new	London School of Economics and Political Sciencelse.ac.uk	2.8%ChatGPT 6.0%Google AI Overviews 3.4%Google AI Mode	3.9%, 19 of 491 eligible answers	No change shown: First published reading, so there is nothing to compare against yet.	Building history
16new	King's College Londonkcl.ac.uk	2.8%ChatGPT 6.0%Google AI Overviews 3.4%Google AI Mode	3.9%, 19 of 491 eligible answers	No change shown: First published reading, so there is nothing to compare against yet.	Building history
18new	University of Glasgowglasgow.ac.uk	5.0%ChatGPT 3.0%Google AI Overviews 2.2%Google AI Mode	3.5%, 17 of 491 eligible answers	No change shown: First published reading, so there is nothing to compare against yet.	Building history
18new	Queen Mary University of Londonqmul.ac.uk	5.6%ChatGPT 3.0%Google AI Overviews 1.7%Google AI Mode	3.5%, 17 of 491 eligible answers	No change shown: First published reading, so there is nothing to compare against yet.	Building history
18new	University of Nottinghamnottingham.ac.uk	2.2%ChatGPT 3.7%Google AI Overviews 4.5%Google AI Mode	3.5%, 17 of 491 eligible answers	No change shown: First published reading, so there is nothing to compare against yet.	Building history
21new	Newcastle Universityncl.ac.uk	5.0%ChatGPT 4.5%Google AI Overviews 0.6%Google AI Mode	3.3%, 16 of 491 eligible answers	No change shown: First published reading, so there is nothing to compare against yet.	Building history
22new	University of Southamptonsouthampton.ac.uk	4.5%ChatGPT 3.0%Google AI Overviews 1.7%Google AI Mode	3.1%, 15 of 491 eligible answers	No change shown: First published reading, so there is nothing to compare against yet.	Building history
22new	Loughborough Universitylboro.ac.uk	3.4%ChatGPT 3.0%Google AI Overviews 2.8%Google AI Mode	3.1%, 15 of 491 eligible answers	No change shown: First published reading, so there is nothing to compare against yet.	Building history
24new	Cardiff Universitycardiff.ac.uk	5.0%ChatGPT 2.2%Google AI Overviews 1.1%Google AI Mode	2.9%, 14 of 491 eligible answers	No change shown: First published reading, so there is nothing to compare against yet.	Building history
24new	University of Readingreading.ac.uk	4.5%ChatGPT 3.0%Google AI Overviews 1.1%Google AI Mode	2.9%, 14 of 491 eligible answers	No change shown: First published reading, so there is nothing to compare against yet.	Building history
26new	University of Liverpoolliverpool.ac.uk	5.6%ChatGPT 0.7%Google AI Overviews 1.1%Google AI Mode	2.6%, 13 of 491 eligible answers	No change shown: First published reading, so there is nothing to compare against yet.	Building history
26new	University of Portsmouthport.ac.uk	3.9%ChatGPT 3.0%Google AI Overviews 1.1%Google AI Mode	2.6%, 13 of 491 eligible answers	No change shown: First published reading, so there is nothing to compare against yet.	Building history
28new	University of Sussexsussex.ac.uk	2.2%ChatGPT 2.2%Google AI Overviews 1.7%Google AI Mode	2.0%, 10 of 491 eligible answers	No change shown: First published reading, so there is nothing to compare against yet.	Building history
29new	London and South East University Grouplase.ac.uk	3.4%ChatGPT 1.5%Google AI Overviews 0.6%Google AI Mode	1.8%, 9 of 491 eligible answers	No change shown: First published reading, so there is nothing to compare against yet.	Building history
29new	Durham Universitydurham.ac.uk	1.1%ChatGPT 1.5%Google AI Overviews 2.8%Google AI Mode	1.8%, 9 of 491 eligible answers	No change shown: First published reading, so there is nothing to compare against yet.	Building history

Last 1 scans

1new