We help UK businesses make sense of AI search.

I started Tilio because search is changing quickly, and most businesses still do not have a clear way to understand how they show up in AI-led search.

Rankings still matter, but they’re no longer the full picture. Brands also need to know whether they’re being mentioned, how they’re being described, whether their pages are being cited, and where competitors are showing up instead.

Tilio was built to make that clearer. The aim is to give businesses a more practical way to measure AI visibility, understand what is really happening across platforms like ChatGPT, Perplexity and Google AI Overviews, and turn that into useful action on the site.

There is already a lot of noise around AEO, GEO and AI search. What is often missing is a clear, practical way to approach it.

Tilio exists to close that gap. The focus is on structured measurement, competitor benchmarking, citation analysis and page-level recommendations that help businesses improve how they appear in answer-led search.

Rather than treating AEO as a light extension of SEO, Tilio takes a more specialist approach. The goal is to help businesses become easier to find, easier to understand and easier to trust when buyers use AI tools to research options and compare providers.

It is about understanding how a business appears across key AI search platforms, where competitors are ahead, and what needs to change on the site to improve visibility over time.

The work is methodology-led and commercially focused. It connects measurement to action — whether that means improving service pages, strengthening pricing and comparison content, tightening internal links, or creating content that is easier for AI systems to retrieve, understand and cite.

Tilio operates as a small specialist team. That is deliberate.

It keeps the work focused, the methodology tight and the output useful. Rather than bolting AEO onto a broad digital retainer, Tilio is built around one clear problem: helping businesses understand and improve how they show up in AI-led search.

We are based in Exeter and work with UK businesses across the country — from in-house marketing teams and founders to agencies that need specialist AEO support alongside their existing delivery.