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Ingram Micro

IT and Technology Distribution, United Kingdom

Measured 26 Oct 2026, published 26 Oct 2026.

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Visibility this week

15.2%No change shown: First published reading, so there is nothing to compare against yet.

Named in 65 of 427 eligible answers.

2nd of 21new

First published reading, so there is nothing to compare against yet.

Named in 65 eligible answers this week

Change over time

One point per published scan, one scan a week. The dashed line is the mean visibility of every company measured in the industry in that scan.

Ingram MicroCategory average

0%5%10%15%20%26 Oct 2026

One point per published scan. Hover, or focus the chart and use the arrow keys, to read a scan.

View 1 scan as a table

Measured	Ingram Micro	Category average	Rank
26 Oct 2026	15.2%	3.0%	2nd

What the results show

The scan of 26 Oct 2026, read plainly. Every figure here appears elsewhere on this page; nothing is estimated.

Ingram Micro was named in 65 of 427 eligible AI answers to 148 IT and technology distribution questions in the scan of 26 Oct 2026: a visibility of 15.2%. It ranks 2nd of 21 companies measured. This is its first published reading, so there is no change to show yet. The category average is 3.0%, so Ingram Micro sits 12.2 pp above it.

By engine, Ingram Micro is strongest on Google AI Mode (15.5%, named in 23 of 148 answers) and weakest on ChatGPT (14.9%). It is above the category average on 3 of 3 engines. It is the most visible company on Google AI Mode.

It appears in answers to 31 of 148 questions. Where it is absent, other measured companies are named instead, most often Amazon Business EU SARL, UK Branch.

By engine

Each engine was asked the same questions. The company against the category average on each engine, on one scale.

ChatGPT
Named in 22 of 148 answers · most visible: TD SYNNEX, 16.2%
Ingram Micro: 14.9%
Category average: 3.0%

The questions

Which of the 148 questions the engines named Ingram Micro for, and which they answered with other companies instead.

Where Ingram Micro is named

Named in answers to 31 of 148 questions this week. Most often:

For a growing UK reseller relying on partner-led sales, which IT distributors provide strong product training and sales enablement?
Channel and partner relationshipsNamed in 3 of 3 answers · 3 of 3 engines
I’m comparing distribution partners for a UK SME. Which distributors should I consider for dependable access to commonly used business technology?
Distributor selection

Recorded answers

A sample of the answers collected in this scan, with the engine, the capture time, who was named and what was cited.

Showing 10 of 10 recorded answers in this sample · 65 answers named Ingram Micro this week in total.

ChatGPTCaptured 26 Oct 2026, 17:24 UTC
“For a growing UK reseller relying on partner-led sales, which IT distributors provide strong product training and sales enablement?”
… run vendor campaigns, develop technical capability and turn training into repeatable revenue. Based on the published UK partner programmes, TD SYNNEX and Ingram Micro are the strongest starting points to evaluate, with Westcoast and Exertis Micro-P worth comparing depending on your product mix. ## UK IT distributors to shortlist Assessment based on published training, enablement and partner-support offerings, rather than independently verified reseller satisfaction. ## 1\. TD SYNNEX (Best overall starting point) Why it stands out\: A particularly broad combination of sales …
Ingram Micro namedChannel and partner relationships
Also named: TD SYNNEX, Westcoast
Google AI OverviewsCaptured 26 Oct 2026, 17:24 UTC
“For a UK reseller, what distributor options can cover a business hardware catalogue spanning computers, server equipment, storage and peripherals?”
… ttps://itchanneloxygen.com/oxygen-top-45-must-know-uk-it-distributors/)[[3]](https://www.iteuropa.com/news/durabook-signs-first-uk-broadline-distribution-deal-ingram-micro)[[4]](https://www.renewtech.co.uk/)[[5]](https://www.twintechnology.co.uk/it-supply/)The top distributor options in the UK market that can fully cover this multi-category requirements are outlined below. ### The Big Four Broadline Distributors The following four massive distributors collectively dominate the UK IT channel, each fully equipped to supply the entire spectrum of your hardware …
Ingram Micro namedHardware distribution
Also named: TD SYNNEX, Simms International
Google AI ModeCaptured 26 Oct 2026, 17:24 UTC
“For a UK reseller, what distributor options can cover a business hardware catalogue spanning computers, server equipment, storage and peripherals?”
… robust configuration services, financing, and supply-chain scale.[[1]](https://omdia.tech.informa.com/blogs/2025/jun/next-for-technology-distribution) - Ingram Micro UK : Another dominant broadline giant covering the entire spectrum from volume peripherals and desktop computing to high-end enterprise server and data center solutions. They feature massive inventory capabilities and comprehensive cloud/hardware integration platforms (such as Ingram Micro Xvantage).[[1]](https://omdia.tech.informa.com/blogs/2025/jun/next-for-technology-distribution) - CMS Distribution : A major …
Ingram Micro namedHardware distribution
Also named: TD SYNNEX, CMS Distribution, Exclusive Networks, Westcon-Comstor, Midwich Group
- omdia.tech.informa.com
- channelweb.co.uk
ChatGPTCaptured 26 Oct 2026, 17:24 UTC
“For a UK reseller, what distributor options can cover a business hardware catalogue spanning computers, server equipment, storage and peripherals?”
… with a specialist infrastructure distributor if you need deeper server, storage or configured-system support. The main options to evaluate are TD SYNNEX, Ingram Micro, Westcoast, and Exertis, with The Change Organisation and Axia Distribution worth considering for infrastructure-focused requirements. These suppliers cover different parts of the channel, so the best fit depends on your vendor mix, purchasing volumes and whether you need a live trade catalogue or project-based quotations. [greatpartners.net](https://greatpartners.net/blog/top-it-distributors-uk-ireland-2026/ ## …
Ingram Micro namedHardware distribution
Also named: TD SYNNEX
Google AI OverviewsCaptured 26 Oct 2026, 17:24 UTC
“Which IT distributors can you shortlist for a systems integrator that needs staging, configuration and integration support for customer deployments?”
… - Ingram Micro: - Capabilities : Known for their massive Global Lifecycle Services, Ingram Micro offers custom hardware assembly, rigorous component testing, component bundling, and white-glove customer-ready packaging. - Logistics Advantage : Highly specialized in global rollout orchestration, ensuring hardware is pre-staged, serialized, and safely cleared through international …
Ingram Micro namedValue-added distribution services
Also named: TD SYNNEX, Arrow Electronics, Exclusive Networks
Google AI ModeCaptured 26 Oct 2026, 17:24 UTC
“How do the two IT distributors on my shortlist compare for consistent, dependable service?”
… more context. Could you tell me the names of the two IT distributors on your shortlist? Once I know which companies you're looking at (e.g., TD Synnex, Ingram Micro, Westcoast, Exertis, Pax8, etc.), I can break down their comparative performance regarding: - Logistics and fulfillment reliability (stock availability and on-time delivery) - RMA, returns, and customer support responsiveness - Digital platform stability and account management efficiency
Ingram Micro namedReputation and service reliability
Also named: TD SYNNEX, Pax8
ChatGPTCaptured 26 Oct 2026, 17:24 UTC
“Which UK IT distributors can help a reseller expand its partner-led sales across several technology categories, with support to match?”
… with partner account management, technical pre-sales, training, cloud services and marketing or sales enablement. The strongest shortlist is TD SYNNEX, Ingram Micro and Westcoast/ALSO, supplemented by specialist distributors where deeper expertise in cybersecurity, networking or wireless would help you win more business. The key is to choose a distributor that helps you build pipeline and close deals, rather than simply supplying hardware. [trustedadvisor.tdsynnex.co.uk](https://trustedadvisor.tdsynnex.co.uk/vendors/ ## UK IT distributors to consider ## 1\. TD SYNNEX (Best overall …
Ingram Micro namedChannel and partner relationships
Also named: TD SYNNEX, Westcoast, Purdicom, Westcon-Comstor, Infinigate, Exclusive Networks
ChatGPTCaptured 26 Oct 2026, 17:24 UTC
“Why is it so difficult to track purchase status across suppliers when our procurement team has limited capacity?”
Tracking purchase status across multiple suppliers is difficult because procurement teams are often trying to coordinate a process that is fragmented across different systems, communication channels, and supplier workflows — without enough time or people to manage every detail manually. The core problem is that purchasing is a connected process, but purchase-status information is usually scattered. A small procurement team can spend more time chasing updates and reconciling information than managing suppliers, controlling costs, or preventing delays. ## Why tracking purchase status is so …
Ingram Micro not namedSourcing and procurement
Also named: Amazon Business EU SARL, UK Branch
Google AI OverviewsCaptured 26 Oct 2026, 17:24 UTC
“Which UK IT distributors can help a reseller expand its partner-led sales across several technology categories, with support to match?”
Top UK IT distributors provide multi-category support, cloud marketplaces, and go-to-market enablement to help resellers expand partner-led sales:[[1]](https://www.channelweb.co.uk/news/top-distributors-2024-part-three)[[2]](https://www.arrow.com/globalecs/uk/solutions/vendors/) - Arrow ECS (Arrow UK ): Offers multi-vendor enterprise technologies, the ArrowSphere cloud marketplace (integrating thousands of IT providers), go-to-market acceleration, financing, leasing, and …
Ingram Micro not namedChannel and partner relationships
Also named: Arrow Electronics, CMS Distribution, Infinigate, Westcon-Comstor, Climb Global Solutions
Google AI ModeCaptured 26 Oct 2026, 17:24 UTC
“Which distributor is more dependable at meeting quoted lead times for a time-sensitive project involving multiple product lines, and what delivery evidence should we ask for?”
Determining which specific distributor is more dependable depends heavily on your industry sector (e.g., electronic components, industrial automation, MRO, or IT hardware) and the specific names of the distributors you are comparing, as lead time reliability fluctuates between authorized broadline distributors (such as Arrow Electronics , Avnet, or DigiKey) and regional suppliers. Because you haven't named the specific distributors or product …
Ingram Micro not namedProduct availability and supply continuity
Also named: Arrow Electronics
- firstpointlogistics.co.uk

Passages are the part of each answer around the mention, or the opening where the company is absent. Times are when the answer was collected.

Sources and citations

Where the answers that named the company pointed. A citation is a link the engine showed; it is not an endorsement.

trustedadvisor.tdsynnex.co.uk17
emea.ingrammicro.com14
uk.ingrammicro.eu12

Track this company

Get Ingram Micro’s visibility, rank and change by email each week it is measured.

Measured against the same questions

The most visible companies in the industry and the companies either side of this one, this week.

Against the 20 other companies measured, Ingram Micro ranks 2nd. TD SYNNEX is the most visible at 15.7%, 0.5 pp ahead. Arrow Electronics (6.3%) sits just below it.

Competitors measured against the same questions, with Ingram Micro in position
#	Company	Visibility	Change
1	TD SYNNEX	15.7%, 67 of 427 eligible answers	No change shown: First published reading, so there is nothing to compare against yet.
2	Ingram MicroThis company

Vantage | Ingram Micro in IT and technology distribution, 2nd of 21, UK | Tilio