Already have an SEO agency?
Tilio can work alongside your existing agency to run the AI search work: tracking relevant buyer questions, reviewing the answers and delivering agreed improvements over time.
Before you add a supplier
Start with the gap
Your SEO agency may already cover AI search well. Before adding another supplier, establish what is included today and where your team needs more support.
Ask who owns the question set, how mentions and citations are reported, whether answer accuracy is checked and who implements the findings. If those responsibilities are already covered, discuss any remaining gaps with your agency first.
Tilio is useful when you need dedicated ownership of that work, more detailed measurement or additional delivery capacity.
Responsibilities
One plan, clear responsibilities
We agree the brief with you and, where appropriate, your existing agency. It should reflect the products, services and markets that matter commercially, rather than creating a separate content plan with competing priorities.
A practical division of work might be:
- Your SEO agency continues to manage the wider search strategy and existing technical priorities.
- Tilio manages the agreed AI question set, answer reviews and recommendations.
- Content, development and external-source work have a named owner, an approval route and a place in the shared plan.
The division depends on your existing contract and our agreed scope. We make it explicit before delivery starts.
Delivery
What Tilio can deliver
Our ongoing AI search programme can connect measurement with improvements to important pages, supporting content and the external sources cited in your category.
For example, if answers describe an old service, the next action may be to update the source carrying that information. If a comparison misses an important buying consideration, we can review whether your public material explains it clearly.
We record the work and review later answers. That gives the team evidence to discuss without treating every change in an AI response as proof of an intervention's impact.
If you run an agency and want AI search support for your own clients, see how we work with agencies.
SEO foundations
Keep the foundations joined up
Google's guidance on generative AI search continues to emphasise established SEO practices. AI search work should therefore fit your technical and editorial standards.
We agree website changes with the people responsible for them and distinguish tracked AI visibility from traffic, enquiries and sales. Those measures answer different questions.
Contact Tilio with your existing setup and the work you want covered. We can then discuss a practical division of responsibilities.
FAQs
Who implements the recommendations?
Tilio, your agency or your internal team, depending on scope. We agree the owner and approval process for each workstream.
Do we need a separate audit first?
No. The ongoing programme includes an initial AI-search audit, a full technical audit of the agreed website scope and a starting measurement baseline during onboarding.
Can you guarantee that the work will improve our SEO?
No. We coordinate changes with your existing search work and measure relevant outcomes; rankings, mentions and citations remain outside any agency's control.