Foundations
The AI customer journey: buying in the age of AI searchCustomer journeys are collapsing into AI conversations. What the AI customer journey is, what's changed in the age of AI search, and how to see yours.
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Workshops & training forAI search
Practical, hands-on sessions for anyone navigating AI search
Tilio helps people and organisations, from marketing teams to universities, understand how AI search (ChatGPT, Claude, Google AI Overviews) is changing how customers find, describe and choose, and what to do about it.
Hands-on, practical sessions
In-person or online
Sessions delivered at your offices or via video call, with the same depth and practical focus either way.
However you work
From 1-to-1 sessions to full workshops and multi-week programmes, whatever shape your organisation takes.
Built around you
Every session uses your actual context, whether that's your site and competitors or your institution and field, nothing generic.
[01] Delivery
/ in-person or online
How it works
Choose the format that fits your team.
| Format | In-person | Online |
|---|---|---|
| 1-to-1 | On-site working session | Video call working session |
| 1-to-many | Team/cohort workshop at your offices | Live online workshop, any group size |
Every session is built around your team and your brand. Nothing off-the-shelf.
[02] Pricing
/ scoped to your needs
Pricing
Every session is scoped to fit, from a focused 90-minute briefing to a multi-week programme.
Get in touch and we’ll recommend the right format and send a quote within 2 days.
Training pairs well with the rest of our work: start with an AI visibility audit for a baseline, or see the full range of Tilio services.
[03] FAQ
/ workshops and training
Frequently asked questions
Straight answers on how our AI search workshops and AEO training work.
Who are Tilio's AI search workshops for?+
Marketing teams, business leadership and universities. Sessions run from a 1-to-1 working session through to full team workshops and multi-week programmes, and are built around your own brand, competitors or field rather than generic examples.
Are workshops delivered in person or online?+
Both. We deliver at your offices or over video call, with the same depth and hands-on focus either way. Group size is flexible for online sessions.
What topics do the training sessions cover?+
How AI search (ChatGPT, Claude, Google AI Overviews and Perplexity) is changing discovery, what "getting cited" means, how to write and structure content for answer engines, and how to read AI visibility reporting. Sessions can go deeper on answer engine optimisation (AEO) for your team's specific goals.
Do we need prior AEO or SEO knowledge?+
No. Sessions are pitched to the audience, from plain-English leadership briefings to hands-on practitioner workshops for marketers, so teams at any starting point can take part.
How much do workshops and training cost?+
Pricing is scoped to fit, from a focused 90-minute briefing to a multi-week programme. Get in touch and we recommend the right format and send a quote within 2 days.
Can training be combined with other AEO work?+
Yes. Workshops pair well with an AI visibility audit or an ongoing AEO programme, so a team can learn the fundamentals and then apply them to real pages and reporting.
Learn about AI visibility
Practical guides on mentions, citations, tracked prompts, reporting and benchmarking—structured so you can review how AI surfaces describe your market and what to improve next.
Browse all guidesFoundations
What is Generative Engine Optimisation (GEO)?GEO explained in plain English: how generative engines choose sources, how it differs from SEO and AEO, and how to measure whether AI answers mention your brand.
Read guideFoundations
Google AI Overviews: all you need to knowGoogle AI Overviews are now part of how many people search. Here's what they are, how they work, what they change and what to do about them.
Read guide