Set up and optimise your ChatGPT business profile

Tilio, a UK AEO agency, helps businesses set up their ChatGPT business profile and get the most from it, as part of Gain, its ongoing AEO programme. Tilio works through the claim with you, gets your details and products right and explains Business Hub’s figures alongside the customer questions it tracks. The profile stays owned by your business.

With you, rather than instead of you. OpenAI requires the claim to come from the business owner or an authorised representative, who also completes the Persona identity check with a government-issued ID. Tilio prepares everything else, works through each step with you and handles the optimisation afterwards, and the profile stays owned by your business.

Yes. Tilio can check the details and products ChatGPT works from, make your website and listings say the same thing, and turn Business Hub’s figures into next steps by reading them alongside the customer questions it tracks. It’s part of Gain, Tilio’s ongoing AEO programme.

No. Tilio supports ChatGPT business profiles as part of Gain, its ongoing AEO programme, because a profile works best alongside the content, technical and off-site work that gets a business named in AI answers. If you just have questions about Business Hub, a call is the quickest way to get answers.

A ChatGPT business profile is a business’s own page inside ChatGPT, which people can open from ChatGPT’s answers to see its products, business details and website. OpenAI launched profiles on 10 November 2026, in beta. Businesses claim and verify them in Business Hub, then manage their details and see how often ChatGPT mentions them.

Yes, if they’re eligible. A UK online business can claim its existing ChatGPT profile, or add one where Business Hub offers that option. For now, OpenAI limits claims for local shops and restaurants to existing US listings. Other businesses should search for their business in Business Hub to see what it offers.

Not on its own. Claiming gives ChatGPT accurate details straight from you, but ChatGPT still builds its answers from websites it can read and from what other trusted sites say about you. That’s why Tilio pairs profile work with the wider AEO work that earns mentions, and measures both against a baseline.

OpenAI hasn’t announced a charge for claiming a profile or for the insights in Business Hub. Tilio doesn’t sell profile work on its own. It’s part of Gain, Tilio’s ongoing AEO programme, which is quoted to the work you need, and for Gain clients the profile is set up in month one.