See whether AI recommends your business, where competitors are winning, and what to change first
A fixed-price audit for teams that want to improve mentions and citations in ChatGPT and Google AI Overviews.
At a glance
AI Visibility Audit
A fixed-price audit for teams that want to improve mentions and citations in ChatGPT and Google AI Overviews.
- Delivered in 24 hours.
- Fixed price £149.
- UK-focused.
- Clear deliverables.
Want a rough idea first? Try our free AI visibility checker.
Outputs
What you get
If buyers ask AI who they should hire and your business is not named, you are missing part of the decision.
- Your mention rate and citation rate across ChatGPT and Google AI Overviews
- Share of voice against key competitors for buyer-intent searches
- A breakdown of the sources and pages AI is relying on in your category
- A prioritised 7-day quick wins list
- A practical 30-day content roadmap
Definition
What an AI Visibility Audit is
An AI Visibility Audit measures how often your business is mentioned and cited in AI-generated answers for high-intent searches, then shows you the changes most likely to improve that.
It combines:
- prompt-based testing around real buyer questions
- competitor benchmarking
- on-site AEO and SEO checks
- content and structure analysis
- a prioritised action plan
Mentions show whether AI is recommending your brand.
Citations show whether AI is relying on your site as a source.
Platform focus
Why we focus on ChatGPT and Google AI Overviews
We focus on the two AI surfaces that most often shape buyer consideration and purchase intent.
ChatGPT
Where people ask direct questions such as who should I hire, what should I choose, and what are the best options.
Google AI Overviews
Where AI-generated answers can appear at the top of search results, often before a user visits any website.
This focus lets us go deeper on the prompts, sources, page structures, and content types that actually influence mentions and citations.
Fit
Who this is for
This audit is a strong fit for teams who need practical AI visibility benchmarks and a clear action plan.
This audit is a strong fit for:
- founders who want better inbound from buyer-intent searches
- marketing leads responsible for demand, conversion, and positioning
- agencies that want AI visibility benchmarks for a client
- B2B service businesses competing in best, versus, alternatives, and pricing searches
- SaaS and productised service brands where comparison content influences decisions
- local and regional service businesses where high-intent searches drive enquiries
You will get the most value if:
- your market is competitive
- competitors are being mentioned more often than you
- your site is decent, but not clearly built to be cited
- your pricing, proof, deliverables, or positioning are not easy to summarise
This is not ideal if:
- you do not have a live website yet
- your offer is still unclear
- you want a generic technical SEO audit only
If your positioning is too vague for AI to understand confidently, we will say so directly.
Report
What you get in the report
This is not a vague recommendation to publish more blog posts. It is a plan to make the right pages easier to quote, trust, and credit.
Visibility scorecard
A clear view of your mention rate and citation rate across ChatGPT and Google AI Overviews, including where you show up and where you do not.
Competitor share of voice
A comparison against 3 to 5 competitors, showing who gets recommended for the same prompts and what claims or proof are helping them win.
Source and citation breakdown
A breakdown of the pages and sources shaping AI answers in your category, including where your site is missing citable content.
Prioritised fix list
A practical set of changes you can act on immediately, including structural edits, FAQs, proof blocks, internal linking improvements, and clearer service-page content.
30-day roadmap
A focused plan tied to high-intent searches, built to improve mentions, citations, and buyer confidence.
Process
How the audit works
A fast, repeatable process focused on high-intent buyer visibility.
Define your money queries
We identify the buyer-intent searches that matter most to your business.
Select competitors
We benchmark against 3 to 5 direct competitors, plus any brands AI already recommends in your category.
Run a standardised prompt set
We test the same commercial questions across ChatGPT and Google AI Overviews.
Capture the patterns
We document mentions, citations, positioning, and repeated answer patterns.
Audit your site
We review extractability, structure, proof, internal linking, FAQs, and schema readiness.
Deliver the report
You get the audit and action plan within 24 hours.
Levers
What usually increases mentions and citations
AI is more likely to recommend businesses it can understand clearly and summarise confidently.
- clearer positioning around who you help, what you do, and the outcome you drive
- stronger proof with specifics, not vague claims
- comparison content such as best for, versus, alternatives, and pricing
- clearer page structure with definitions, bullets, steps, and short paragraphs
- better internal linking between services, proof, comparisons, and FAQs
- schema-ready pages that are easier for machines to interpret
Risks
Common blockers
These issues repeatedly reduce mentions and citations in AI answers.
- generic agency language with no concrete outcome
- thin service pages with weak deliverable detail
- no FAQ content answering real buyer questions
- no comparison or alternatives content
- proof that is vague, buried, or missing
- unclear pricing, timelines, or constraints
Method
How we keep the audit reliable
No jargon. No filler. Just what to change, in what order, and why.
- We use a repeatable prompt set mapped to real buyer intent.
- We benchmark against the same competitor set so the comparison is meaningful.
- We capture evidence so the recommendations are based on patterns, not guesswork.
- We review your site through an AI extractability lens, focusing on whether your offer, proof, and pages can be summarised clearly.
- We prioritise actions by impact versus effort so you can move quickly.
Pricing
AI Visibility Audit
£149 fixed price. Delivered in 24 hours.
Included:
- Visibility scorecard
- Competitor share of voice
- Source and citation breakdown
- Prioritised fix list
- 30-day content roadmap
FAQs
Which platforms do you audit?+
We audit visibility in ChatGPT and Google AI Overviews. For most buyer-intent journeys, these are the two AI surfaces most likely to influence a decision.
Is this the same as an SEO audit?+
No. A traditional SEO audit focuses on rankings, crawl issues, and technical SEO. This audit focuses on whether your business is mentioned and cited inside AI-generated answers, plus the site changes most likely to improve that.
What does citation mean?+
A citation is when an AI answer references your website as a source. Mentions without citations can still help awareness, but citations are stronger for attribution and trust.
What do you need from me?+
We need your website URL, your main offer, and 3 to 5 competitors. If needed, we can suggest competitors based on your category.
Will this help Google rankings too?+
Often, yes. Clearer structure, stronger internal linking, FAQs, and better page clarity can support SEO as well. But the main goal here is better AI visibility for high-intent searches.
How often should we run this?+
Quarterly is a sensible cadence for most businesses, or whenever you change positioning, launch a new service, or enter a new market.
Can you implement the recommendations?+
Yes. If you want support beyond the audit, we can turn the roadmap into updated service pages, comparison pages, proof sections, and content designed to improve mentions and citations.